I don't quite know what to say about this.
Aug. 9th, 2007 04:50 pmBritish condom maker Futura Medical Plc said on Thursday that results of a study showed its new condom helped men have firmer and bigger erections, as well as a longer-lasting sexual experience.Gel which dilates the arteries? And, one hopes, does not cause contact dermatitis?
Shares in the company, which specializes in sexual healthcare and pain relief, rose 14.5 percent to 59.25 pence on hopes the condom, which will be marketed by Durex condom-maker SSL International, could go on sale next year. [...]
The condom has a small amount of gel in its peak that dilates the arteries and increases blood flow to the penis. - Reuters
Apparently the firm is hopeful this will not only draw current condom users, but also folks who currently don't use condoms. Which would probably be a good thing. I think. So ... yay?